After the Storm, Democratic Republic of Congo, 2008.

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Not wanting to speak on behalf of the people he photographs, Goldberg invites his subjects to participate in the making of his work. Presented on street-level advertising units, each of the artist’s Polaroid images features a drawing or message handwritten on it; each person photographed conveys their own story in the manner of their choosing. Goldberg’s subjects are given a public voice, the inscriptions adding layers of meaning to create images that are multifaceted. What results is a form of documentary storytelling that produces a dynamic relationship between subject, artist, and viewer. Supplying geographic grounding and a collective scope, large-format billboards feature dramatic views of a crowd of refugees and a makeshift encampment. Situated within an increasingly dense zone of condominium development at Front and Spadina, the installation challenges the passersby to consider the lives of people who are often overlooked.

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