Nikon Announces 6 New Coolpix Cameras

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The new Nikon Coolpix P610

The new Nikon Coolpix P610


Nikon Canada has announced the addition of six new Coolpix cameras to its compact camera lineup.

Getting Closer to Every Detail: The COOLPIX P610 and COOLPIX L840
Coolpix P610: Incorporating Nikon’s legendary Nikkor optics, the Coolpix P610 boasts a remarkable 60x optical zoom Nikkor ED glass lens and 120x Dynamic Fine Zoom capable of reaching awe-inspiring distances. Ready to shoot wide-angle shots or sports from afar, this powerful super-zoom camera combines a 16-megapixel CMOS sensor and a high performance Autofocus (AF) system to help capture detailed images and sharp Full HD video. The camera features both a built-in electronic viewfinder and a 3-inch Vari-angle LCD, both boasting 921k dot resolution display to help users easily compose the perfect image from any angle. Users can shoot above a crowd at a concert or get low to capture breathtaking video from a different perspective. For those looking to inspire and enhance their creativity even further, the P610 sports user-friendly and fun features like filter effects, special effects, picture controls and a macro mode. Additionally, users can shoot Full HD video with stereo audio recording or create a time-lapse video using the camera’s new Time Lapse feature. The new Coolpix P610 is the ideal long zoom option for photographing sports from afar in stunning clarity, thanks to 7 frames per second shooting (full resolution) and 5-stop** Dual Detect Optical VR image stabilization which helps minimize the effects of camera shake.

The Coolpix P610 also features built-in GPS and Points of Interest (POI), allowing users to geo-tag shots and view where they were taken on a map, making this the ideal companion for the next weekend getaway or family retreat. This super-zoom camera also allows users to quickly and easily send photos to a compatible smartphone or tablet using the P610’s built-in Wi-Fi and NFC connectivity.

Coolpix L840: The new Coolpix L840 demonstrates the capabilities of Nikkor optics with an amazing 38x optical zoom Nikkor ED glass lens with the ability to reach 76x with Dynamic Fine Zoom, allowing users to get even closer to their subject. The camera features built-in Wi-Fi with NFC connectivity for easy sharing, while being conveniently powered by AA batteries. Thanks to lens-shift VR Technology which helps minimize blur caused by camera shake, users have the ability to capture subjects at long distances in sharp detail, while a high-resolution tilting 3-inch 921K-dot LCD display allows users to frame their subjects with ease. Additionally, the Coolpix L840 features an intuitive menu system and a dedicated video record button, making capturing pictures and Full HD video effortless.

Zooming in on Super Compact Style and Sleekness: The Coolpix S9900 and Coolpix S7000
Coolpix S9900: Packing the power of NIKKOR Optics into a super sleek body, the new 16-megapixel Coolpix S9900 is the ideal long zoom camera for the light-packing jetsetter. Sporting a 30x optical zoom lens (up to 60x Dynamic Fine Zoom) lens shift VR for stills and Hybrid VR Technology for videos to effectively help minimize blurred images, this feature-packed Coolpix delivers images of superb quality and precise detail. The S9900 includes built-in GPS and POI technology that records the longitude and latitude of where any image was captured, while built-in Wi-Fi and NFC Connectivity make sharing images a breeze.

Additionally, the Coolpix S9900’s 3-inch Vari-angle, high-resolution 921k LCD display assists users in taking great shots from start to finish by allowing them to effortlessly adjust their point of view, as well as admire their final masterpiece. For those looking to hone their creative skills, this powerful zoom companion also sports automatic and manual exposure mode controls as well as new Time-Lapse video recording for those ready to put their personal touch on every image.


The Coolpix AW130 is ideal for capturing stunning images and Full HD 1080p video of life’s extreme adventures.

Coolpix S7000: This ultra-stylish compact features the world’s lightest design and is built to impress by putting superb image quality and performance into a remarkably pocketable package. Featuring a 16-megapixel CMOS Sensor, Full HD Video recording with stereo sound, and a 20x optical zoom NIKKOR ED glass lens with 40x Dynamic Fine Zoom, the Coolpix S7000’s arsenal of features makes a great ultra-slim zoom option for users in need of a capable, yet compact Coolpix offering.  Sharing images can be done at the push of a button with the S7000’s built-in Wi-Fi and NFC connectivity. Equipped with a Target-finding AF system, users are able to pin-point their intended subject and accurately capture even fast moving scenes, like a tumbling gymnast or a runner crossing the finish line. The S7000 also allows for easy framing of any subject, using the camera’s 3-inch 460K-dot LCD display. Additionally, lens-shift VR technology helps minimize blur while the camera’s 18 scene modes provide the optimal settings for a variety of common shooting scenarios. Creative videos are a simple touch away. The camera also includes a new Time Lapse video function.

Durable Cameras Ready for Life’s Adventures
Featuring a 16-megapixel CMOS sensor, the Coolpix AW130 is ideal for capturing stunning images and Full HD 1080p video of life’s extreme adventures. Whether snorkeling, rock climbing or skiing, the waterproof (100 ft / 30 m), shockproof (7 ft / 2.1 m) and freezeproof (14 F / -10 C) camera is ready to handle all that Mother Nature throws at it. With built-in Wi-Fi and NFC, users can experience quick and easy sharing of photos and videos by wirelessly connecting their camera to a compatible smartphone or tablet, even in remote locations. Adventurous photographers can even use their smartphone to remotely trigger the camera when connected. The Coolpix AW130 also features a 3-inch, 921k-dot OLED display along with updated ergonomics and a new design. Furthermore, for easy operation in nearly any situation, Action Control lets users easily adjust camera settings with just the flick of a wrist. The Coolpix AW130 keeps you on track with built-in GPS, Maps and POI technology, which allow the user to record the longitude and latitude of where any image was captured. An electronic compass is also included. Additional features include a 5x optical zoom Nikkor ED glass lens (24 mm-120 mm f/2.8 max aperture) and 10x Dynamic Fine Zoom* to help to get users closer to the action.

Ready to endure nearly any family outing, the Coolpix S33 is waterproof (33ft / 10m), shockproof (5ft / 1.5m) and freezeproof (14F / -10C). The easy-to-use interface and dedicated one-touch buttons let the entire family shoot with ease. The 13.2-megapixel CMOS sensor and versatile 3x zoom allow users to capture excellent images, while a dedicated movie record button allows users to shoot 1080p Full HD video at the touch of a button. The Coolpix S33 offers creative fun for the whole family, with 16 creative styles and effects options, including Underwater Face Detection, and an option to shoot videos with miniature effect.

Price and Availability
The Coolpix P610 will be available at a Manufacturer’s Suggested Retail Price (MSRP) of $499.95. Available in black and red.
The Coolpix L840 will be available for an MSRP of $299.95. Available in black and red.
The Coolpix S9900 will be available for an MSRP of $379.95. Available in black.
The Coolpix S7000 will be available for an MRSP of $299.95. Available in black.
The Coolpix AW130 will be available for an MRSP of $379.95. Available in yellow, blue and orange.
The Coolpix S33 will be available for an MSRP of $149.95. Available in white and blue.

All products are scheduled to be available at Authorized Nikon Canada Dealers in March 2015.

Exclusive Canadian Warranty
Nikon Canada offers an exclusive two-year warranty for all Coolpix digital cameras purchased from an Authorized Nikon Canada Dealer. Consumer’s investment is protected by Nikon Canada’s warranties with in-Canada service.

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